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Email is Dead ... Long Live Email!

It seems everyone is doing an email marketing web seminar these days. Here's another one:

On May 25th join Don Peppers, Founding Partner, Peppers & Rogers Group and Eric Kirby, Senior Vice President and General Manager of Email Solutions, DoubleClick for a global webinar, "Email is Dead ... Long Live Email!".

This one-hour event will address the keys to maximizing contribution from email marketing initiatives:

  • Which best practices are critical to a successful email marketing strategy?

  • How can marketers find opportunity in a regulated email environment?

  • What role should email play in building stronger relationships with customers?

  • What is Return on Customer and how does it go beyond response rates to accurately quantify the success of email marketing initiatives?

Sign up here.

Posted by Tamara Gielen on May 19, 2005 | Permalink | Category: Events & Seminars
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