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Check out the definition of email marketing at Wikipedia. It offers a pretty comprehensive list of terms like "False positives", "Soft bounce", "Express consent", ...
Wikipedia is a Web-based, free-content encyclopedia that anyone can edit.
Posted by Tamara Gielen on May 24, 2005 in Terms & Definitions | Permalink
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Wikipedia is a great resource for understanding email marketing nomenclature . However , for understanding the true mechanics of the process , i have found great insight in reading the http://harvardbusiness.org/ email marketing case studies.
John Helms |
Feb 26, 2009 at 07:20 PM
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