June 8, 2006 | 10:00 - 11:30 AM EDT | Online
This virtual seminar will not only teach you how e-mail authentication actually works and what specific steps your company needs to take in order to comply, it will also answer the following questions:
- What is the value proposition of e-mail authentication?
- How do authentication solutions defend phishing and other forms of e-mail fraud/forgery?
- What are the key considerations for marketers?
- How can authentication be leveraged as part of an overall deliverability strategy?
- What are the challenges and lessons learned from early adopters?
- How many companies have deployed authentication solutions?
- Which solution is best for you?
Featured Speaker: Jordan Cohen, Director of ISP & Government Relations, Epsilon Interactive
To register or for more information please visit
http://www.the-dma.org/seminars/intemail/ or call 212 790.1500.
Don't forget to mention Key Code INTE1 when registering.

Tamara Gielen is an independent email and digital direct marketing
consultant with over 10 years of experience in online, email and direct marketing.
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