Posted by Tamara Gielen on Jan 05, 2007 | Permalink | Category: Events & Seminars
Vertical Response is hosting a webinar based on the new edition of MarketingSherpa’s Email Marketing Benchmark Guide 2007 on January 16th at 11am PST (8pm CET). The webinar will be presented by MarketingSherpa's Anne Holland and Stefan Tornquist.
You'll learn:
- Surprising new open and clickthrough benchmark data
- How to redesign your email newsletter and sales alert templates to improve results
- (based on new eyetracking heat maps)
- Discover if segmentation, personalization, or other advanced tactics are worth testing for your program
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