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In this article, David Baker sums up these five critical questions you need to ask yourself before selecting a new email delivery partner:
1. What type of service do you need?
2. How much flexibility do you have with budget and contracting?
3. How much integration do you really need?
4. How do you transition from one vendor to another effectively and efficiently?
5. What type of partnership do you want?
Read the full article here. It offers some excellent insights!
Posted by Tamara Gielen on Mar 24, 2007 in Email Service Providers | Permalink
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Tamara Gielen is an independent email and digital direct marketing
consultant with over 10 years of experience in online, email and direct marketing.
Whether you are just starting with email marketing or you are ready to take email marketing to the next level in your organization, Tamara offers training, coaching and consulting services to help you achieve the best results possible. For more information, visit www.PlanToEngage.com.
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