Posted by Tamara Gielen on Dec 04, 2007 | Permalink | Category: Miscellaneous
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This year, 68% of the largest online retailers sent at least one promotional e-mail on Cyber Monday, making it the biggest e-mail marketing day of the year to date, up from 44% last year.
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David Greiner looks at what you need to do to ensure that your emails not only look great in today’s email clients but also actually make it to where they’re going.
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Are you contemplating taking on behavioral targeting and optimizing customer touch points through triggered email messaging? Read this.
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The more clearly you communicate your thoughts to your creative team members, the more effective they'll be at implementing your ideas. Here are 10 tips for the next time you provide creative feedback.






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