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Savvy marketers have already implemented best practices to support a mobile e-mail marketing strategy. Have you? Consider these mobile e-mail marketing “musts” for 2008.
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your mail will not be blocked if it does not look like spam. What kinds of things do I mean? Here are things that spammers do, that often non-spammers do as well.
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The importance of both discounts and free shipping offers as determinants for opening and reading email messages rose by 15% last year. However, this figure is not as significant to the subscriber as knowing and trusting the sender and "prior value".
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Read this and then have a look at your own contact form on your website.
« Blogging at MarketingSherpa's Email Summit, Feb 24-26 in Miami | Main | Interview: How NorthStar Doubled the Number of Client Engagements in just One Year through email marketing »
Feb 20, 2008
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About Tamara Gielen
Tamara Gielen is an independent email and digital direct marketing
consultant with over 10 years of experience in online, email and direct marketing. Whether you are just starting with email marketing or you are ready to take email marketing to the next level in your organization, Tamara offers training, coaching and consulting services to help you achieve the best results possible. For more information, visit www.PlanToEngage.com.
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