links for 2008-02-12

• denise cox’s blog » Some nuggets I picked up at email boot camp (eec event)
  Denise jotted down a few gems of email wisdom
  (tags: events)
• Testing: What Do You Really Learn?
  Testing starts with developing a hypothesis and a log. Why? You can't optimize without a hypothesis of what you hope to achieve and a planned action behind it. So, what are the things you can test, and why are they important?
  (tags: testing)
• iMedia Connection: More usable email campaigns, by design
  Nearly all direct marketing email campaigns can benefit from bringing in oft-overlooked user experience principles. See how it can be done.
  (tags: design)