Posted by Tamara Gielen on Feb 26, 2008 | Permalink | Category: Events & Seminars
As you may or may not know, MarketingSherpa invited me to attend this year's summit as a blogger. But I wasn't the only one that blogged about the event:
Read Anna Billstrom's coverage of the event here:
- Power Outage at MarketingSherpa
- Celtics: Winning With Segmentation, Multi-Channel, Series Campaign
- Keynote from Stefan Tornquist
- Interview: Eric Stockton
- Certification: Data vs. Guts
- Interview: Jeff Cram
- Interview: Stephen Wellman
It was great meeting you, Anna!
Read John Jantsch's coverage here:
- Marketing Sherpa gets practical, gets community
- Email marketing research keynote
- Is email certification an answer
Read Chris Knight's coverage here:
- MarketingSherpa President Advocates Email Newsletter Investments Based on Best Friend Theory
- Inventing Must-Read Content For B-to-B Newsletters Interview with Robin Anna Pernice of JPMorgan
Read EmailGarage's coverage here:
- Day 4: relevancy, first impressions and other crucial email tips
- Day 3 - part 2: segmentation is king
- Day 3: new objectives in email marketing for 2008
- Day 2: email capture, optimization and landing pages
More:
- Email Summit 2008 from MarketingSherpa Day 1
- Adequacy Is The Enemy of Excellence in Marketing
- Live Blogging: MarketingSherpa Email Summit - More on List Building
- How to ensure consumers think your email is useful
- 29,000% ROI on an email campaign: the "secret" is one word
- Email optimization training was intense at MarketingSherpa eMail Summit, day one
- Partnerships and email
- Beginning of the end at the MarketingSherpa Email Summit
- Correct is not always the most effective
- Day two - Email Marketing Summit
- Testing and segmentation to avoid full Email boxes
- Start of Day 2 in Miami
- MarketingSherpa Email Summit Day 1 - Email Certification Course
- LIVE from the MarketingSherpa Email Summit
Al Iverson (who is the godfather of deliverability - at least that's how he was described by someone here at the conference) saw everyone was live blogging from the MarketingSherpa event and although he wasn't there he decided to jump on the bandwagon :-)
If I missed any blog posts in this overview, feel free to add them in the comments!
Hi Tamara, it was nice to meet you at the summit--between you blogging, taking pictures, answering emails, your phone, etc. What a multi-tasker! Hope to see you again next time (in London?!)
Posted by: Peg Davis | Feb 28, 2008 at 04:36 PM