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to help you get started with split testing, here are seven split tests you can run on your website to get and retain more subscribers, lower spam complaints, and increase response.
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June 19th @ 10am CDT / 4pm GMT - Hear David Daniels talk about JupiterResearch's latest research on tactics to optimize enterprise email marketing deployments in a multi-channel environment.
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"Not long after booking a ticket with Virgin America, my colleague, who was already a subscriber to Banana Republic's newsletter, received this e-mail. It offered a short-lived, promotional discount in honor of her impending trip."
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The FTC's CAN-SPAM policy will change on July 7, 2008. Here are specifics on how those changes might affect you.
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Jun 11, 2008
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About Tamara Gielen
Tamara Gielen is an independent email and digital direct marketing
consultant with over 10 years of experience in online, email and direct marketing. Whether you are just starting with email marketing or you are ready to take email marketing to the next level in your organization, Tamara offers training, coaching and consulting services to help you achieve the best results possible. For more information, visit www.PlanToEngage.com.
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