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here's a bunch of emails from Circuit City that you might want to have a look at if you're looking for inspiration
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For three separate companies to invest this much money in an ESP says volumes about how they feel email will progress and where the overall medium will go.
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Stefan Pollard explains how important it is to have an effective strategy for offline e-mail acquisition and shares some best practices for collecting the most useful data.

Tamara Gielen is an independent email and digital direct marketing
consultant with over 10 years of experience in online, email and direct marketing.
Thanks once again for doing the leg work and putting together daily links. Great source of info.
Posted by: Michael | May 14, 2009 at 02:10 PM