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I found these slides on Slideshare when I was doing some research for a client on abandoned shopping cart emails and thought some of you might find them interesting too:
PS. Don't forget to sign up for next week's webinar "Selecting the email service provider that's right for YOU"
Posted by Tamara Gielen on Apr 22, 2010 in Email Tactics | Permalink
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Tamara Gielen is an independent email and digital direct marketing
consultant with over 10 years of experience in online, email and direct marketing.
Whether you are just starting with email marketing or you are ready to take email marketing to the next level in your organization, Tamara offers training, coaching and consulting services to help you achieve the best results possible. For more information, visit www.PlanToEngage.com.
Tamara,
Great deck! I agree that it's crucial to follow up with prospects and more importantly ... leads in your business. At least with a shopping cart abandonment, you know they WERE interested in such products.
Thanks for sharing! :)
~joseph
Posted by: JoeManna | May 04, 2010 at 02:10 AM