Email Dead? Nope, Not Even Gasping: Part Two
While just 5 percent of online Christmas shoppers reported being primarily influenced to visit top retailer sites by social media, 19 percent came to retailer Web sites as the result of a promotional email, according to the ForeSee Results E-Tail Satisfaction Index.\n\nThat means email drove almost four times the amount of Christmas-shopping traffic as social media.
Posted from Diigo. The rest of my favorite links are here.