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The ROI of Email Relevance [web seminar]

Content Always Wins - Everything Else Comes In Second

This month's issue of Loop Consulting's EMI newsletter is featuring an article called "Content Always Wins - Everything Else Comes In Second".

Which is more important - how the eNewsletter looks or what it says? Marcos Menendez has no doubt about the answer.

According to him the most important things to consider when crafting content for your e-newsletter are:

  • Target the audience.
  • Write what you know.
  • Enhance the experience.
  • Think advice.

Read the full article here.

Need help optimizing your email marketing results? Get in touch!
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