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HTML Email Design, Coding, and Delivery "Survival Guide"

MailChimp just posted the 2nd edition of their "HTML Email Design Guide." It's a 50-page document that covers the following topics:

  • How HTML email works
  • Designing & Coding
  • Common mistakes to avoid
  • Designing around spam filters
  • Testing & troubleshooting your email designs
  • Email marketing basiscs & best practices
  • Measuring Performance
  • Useful resources
  • Email applications & known issues

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