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7 Steps to CAN-SPAM Compliance - A Refresher

In this article eROI's Dylan Boyd summarizes the 7 steps to CAN-SPAM compliance:

1. Include an Unsubscribe Link That Works
2. Don’t Share Customer Addresses
3. Confirm the Subscription
4. Offer an Unsubscribe Link
5: Avoid “Negative Opt-In”
6. Identify Yourself Clearly In Every Message
7. Follow Through

Read the article here.

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