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Matt Blumberg Talks About Email Reputation - Podcast

For his 112th podcast interview, Eric Mattson (an American marketer living in Stockholm) doubled-back to chat again with Matt Blumberg of Return Path. In the first interview last year, they chatted about feeds, email marketing mistakes and his entrepreneurial advice. This time, they delved into the realm of email reputation - what it is, why it's important and how to manage it.

Click here to listen to the podcast (mp3).

He's done a couple more interesting email marketing-related podcasts, make sure to check them out.

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