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Basics of Email Certification

The Road to Relevance: The Evolution of E-mail Marketing

On April 19th and 30th, Alterian and JupiterResearch are hosting a web seminar called "The Road to Relevance: The Evolution of E-mail Marketing".

David Daniels, Vice President and Research Director of JupiterResearch will present how email marketing is continually evolving as a marketing media, along with consumer attitudes and behaviors.

Register for this web seminar and you will understand:

  • the trends in consumer attitudes and behavior towards email marketing
  • the adoption of targeting tactics to improve message relevancy
  • the demographics of those consumers who are highly engaged with email marketing
  • benchmark data on the actions marketers are taking to optimize their campaigns
  • examples of the practical application of dynamic content, segmentation, targeting and data analysis
Need help optimizing your email marketing results? Get in touch!
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