Reactivating Inactive Subscribers
9-Step Checklist for Your Email Sign-up Process

links for 2008-01-12

  • Consumers receive on average 20-60 emails daily. Nearly 80% say they receive too many. Almost 70% delete most of their email without reading them. What consumers think about email matters. How it affects your brand has an impact on your bottom line.
    (tags: events)
  • Listrak takes you step by step through the dynamic content process of an actual email campaign – including capturing the right information, profiling and segmenting lists, developing content blocks, creating the emails, tracking the results
    (tags: events)
  • The send speeds of ESPs are increasingly being looked at as a key selling point. Being able to pump out over a million emails per month is regarded as a benefit by many clients. But is this important?
    (tags: esp)
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