links for 2008-02-13
Feb 13, 2008
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Anna Billstrom interviews Stephen Wellman from Informationweek about their newsletter program. Some great recommendations here.
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Yahoo Mail exec explains plans for non-authenticated e-mail
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It’s clear that the iPhone is more than a fad. In a little more than six months, 3.7 million Americans and around 400,000 Europeans have purchased an iPhone.
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The Email Experience Council, the Direct Marketing Association's e-mail marketing arm, is taking over guardianship of the Email Measurement Accuracy Coalition, which was formed in April 2007 to establish e-mail marketing measurement standards.
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Amy J. Black attended one of the pre-conference sessions at the EEC event called the "Email Marketing Bootcamp". This was a session that had roughly 50 people from different companies (medium to large in size) who wanted a crash course in email marketing.
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