links for 2008-09-09
Sep 09, 2008
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There are three alternatives when it comes to putting videos in email: the embedded code, image and embedded file approaches.
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E-consultancy's latest Email Marketing Platforms Buyers' Guide reveals that the UK market for email platforms and services continue to grow, reaching £274m by the end of the year; an increase of 24% on 2007.
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Denise Cox recently aggregated three months worth of stats for all Member Association and all Internal Communication newsletters published through their system - and offers the top level metrics in this blog post.
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I am speaking at the UK DMA's Email Marketing Conference on November 4th in London, along with Jeanniey Mullen, Stephanie Miller and Dylan Boyd. Hope to see some of you there!
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When you use email in partnership with blogging and search, you'll build newsletter circulation as well as blog traffic, and both together will help boost your organic search engine rankings without stealing even an extra penny from your search-marketing budget. You can't lose!
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In other findings, Russia continues to be the origin of most spam, according to IBM. Russia is responsible for 11% of the world's spam, followed by Turkey with 8%, then the United States with 7.1%.
Need help optimizing your email marketing results? Get in touch!