ecently, some Gmail users spotted a new feature in which small favicons were appearing next to certain email messages in the inbox view. The icons, which only appeared next to commercially sent emails such as those delivered by Netflix, seemed to be a way to highlight certain messages when doing a quick scan of a crowded inbox.

"If anything, email is re-inventing itself as the killer app in the emerging 3.0 world of multi-platform digital communications. There are at least three mega-trends occurring that indicate email is experiencing a Renaissance; not an apocalypse:"