• Email Dead? Nope, Not Even Gasping: Part Two

  While just 5 percent of online Christmas shoppers reported being primarily influenced to visit top retailer sites by social media, 19 percent came to retailer Web sites as the result of a promotional email, according to the ForeSee Results E-Tail Satisfaction Index.\n\nThat means email drove almost four times the amount of Christmas-shopping traffic as social media.

  tags: stats blog

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