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18 Proven Ways to Reach B-to-B Customers with Email

• Nice list of check points to consider when putting together a B2B campaign. Nothing new but organized in one place.
• Topic: B2B Newsletters
• Rating: Worthwhile

Socialized Email Marketing Goes Mainstream

• How is Facebook and Twitter working for those in the financial industry? Find out in this article by Tal Nathan.
• Topic: Social Media
• Rating: Worthwhile

Integrating Social: More than Just Adding Content To Your Emails

• Gretchen Schelman gives some tips about dealing with social including "making friends with the social team at your company."
• Topic: Social Media
• Rating: Worthwhile

The Job of a Lead Nurturing Email

• Some very good tips on B2B email including dump HTML.
• Topic: Email Design
• Rating: Worthwhile

Why Email Marketers Need to Pay Attention to Mobile

• George Bilbrey gives you the main points on why you can't ignore mobile including the fact that mobile readership and engagement goes way up on the weekends.
• Topic: Mobile Email
• Rating: Worthwhile

All articles are chosen and rated by Bill McCloskey, founder Only Influencers