• 12 Reasons to Use a Welcome Email for Higher ROI -tg

  After a consumer has connected with you and handed over their email address, what kind of welcome do you give them? It could be they bought something from you, subscribed to your newsletter, or downloaded a whitepaper. No matter the action they take or if you’re selling B2C or B2B, there should be some kind of response to their action. What’s yours?

  tags: tw welcome_emails welcome tg

• 7 Design Mistakes That Make Readers Trash Your Emails -tg

  How can you keep your email out of the trash? The secret is good design. In those first two seconds, that's all your reader sees.

  In this post, Pamela Wilson looks at 7 common design mistakes that get emails trashed, and offers more than seven solutions to help your next email get read.

  tags: tw design tg

• No Hang-Ups Here: How to Avoid Landing Page Disconnection -tg

  tags: landing landing_page tg tw

Posted from Diigo. The rest of my favorite links are here.