Recommended Reading 02/11/2013
Feb 11, 2013
The Retail Email Blog: Alert: New Hotmail Rendering Issue -tg
"Since Outlook 2007 & 2010 supports style tags we are recommending to use a class for the margin for Outlook that overrides the padding with !important."
Google Doubles Down on Weak DKIM Keys: What You Need to Do Now to be Compliant -tg
"Google is currently failing emails sent to Gmail accounts if they are signed with a 512-bit key or less. Now there is evidence that Google is starting to enforce their policy of accepting DKIM keys of 1024-bit or higher."
Monster’s Fluid Layout Stands Out Among Job Search Emails -tg
30 Ways to Segment and Target Your Email Contact List -tg
"According to a recent infographic from Monetate, 30% of marketers who segmented their email lists experienced higher open rates and 50% experienced higher click rates. "
8 things that make your mail look like spam -tg
"There are a lot of things that spamware does that is different from a lot of standard MTAs. Here are a list of things that may make your mail look like it is running spamware to a receiving server."
4 Tips to Optimize Your Emails for Mobile -tg
"Currently, there’s no such thing as “mobile email standards.” But that doesn’t mean can just wing it—not when 70% of consumers say they delete emails immediately if they don’t render well on their mobile device.
The more you know about what limitations exist, the better off you’ll be. Here are some quick tips to get you headed in the right direction:"