Making AI Tangible

Avoiding The Pitfalls Of Online Marketing In Europe

ByTamara Gielen Events & Seminars

CAN-SPAM versus opt-in or even double opt-in. In the US, you can send a regular
e-mail newsletter to people who have visited your tradeshow booth, without their
consent. You figure, "if I can do it in the US, I can do it in Europe, right?"
Wrong!

Europe has a completely different set of regulations regarding
privacy and online communication. In addition to this legislation, there are
significant local variations in the value online marketing has within the
overall marketing mix in each European country.

On 6 December, MaCS is hosting a webinar called "Learn from the local
experts: Avoiding the pitfalls of online marketing in Europe".

What you’ll learn:

  • How to make sure your European
    communications don’t break the rules.
  • How online marketing in Europe is
    different from the US both regionally and in relation to specific European
    countries.
  • How to successfully adapt your online marketing campaign for the
    European market.

Tuesday December 6, 2005 – 9.30 AM PST | 18.30 CET | 17.30 GMT

More information & registration

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Tamara Gielen is an AI strategist, educator, and transformation catalyst. With over two decades of experience at the crossroads of marketing, IT, and innovation, she helps teams and leaders cut through the noise and apply AI in ways that are both smart and human.

Known for her ability to translate complex technology into clear, actionable insights, Tamara empowers people to lead with confidence in an AI-driven world. Whether on stage or in the boardroom, she brings high energy, clarity, and a relentless focus on what actually works.

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