links for 2008-01-08
- Yahoo has updated and modified their postmaster pages. They have also put a lot of work into clarifying their response codes. The changes should help senders identify and troubleshoot problems without relying on individual help from Yahoo.
- …what is the probability of a customer clicking-through an e-mail campaign to visit your website, given the fact that the customer failed to click-through the past ‘x’ e-mail campaigns?
- includes: RetailEmail Index 2007 Reading, Annual and Monthly Average Email Volumes, The Most Popular Retail Email Days of the Week: Annual and by Quarter, The 20 Most Popular Retail Email Days of the Year
>> Selling Season Windows: Timing and Duration - In addition to overnight shipping, in-store pick-up and store promotions, the other lever that many retailers pulled in the final days before Christmas was promoting e-gift cards.
- It’s in fact not the frequency that is important to your message, but the relevancy of your content!
- just because you’re CAN-SPAM compliant and aren’t using a botnet controlled by an organized criminal gang doesn’t mean your e-mail is legitimate. If you don’t have the explicit, informed consent of the recipient to send bulk e-mail, you’re sending spam.
- Take Yahoo Mail, and make it the hub of your daily online activities; turn e-mail addresses into social profiles; connect e-mail to other services, and use the info from the contacts in these services according to the context.


