The first weeks at a new job are always very busy. I haven’t had much time to catch up on my reading, but I hope I’ll have more time soon. In the meantime, here are a couple of articles I found interesting:

• The ABCs of ESPs (archived webinar)
  I found the part presented by Forrester especially interesting…
• How to Conduct Email Surveys & Polls: Buyer’s Guide to Key Vendors
• A practical CAN-SPAM update for 2007
  quick and easy guide that will help you and your counsel determine your compliance with CAN-SPAM
• Four Quick-Fix Options to Supplement a Small Email List
  this article lists the pros and cons of email appends, list compilations, list rentals and email sponsoring and advertisting
• E-Mail Success, or E-Mail Failure?
  Kevin Hillstrom tells us to focus on the big numbers when talking to upper management about results of your email campaigns.
• E-Mail Usage High, Marketing Spend Low
  "Because e-mail is a low-cost medium, even relatively large increases in the number of commercial e-mails will not be reflected in large spending increases."