links for 2008-06-19
- Here’s why Newegg.com’s sign up process is successful
- See how a marketer increased conversions more than 50% by embedding video in emails. Includes deliverability and subject line test data. Plus, what’s the best video length to use.
- See how one retailer launched and grew a loyalty club into 2 million happy subscribers who keep coming back for more. Includes clickthrough and coupon download rates that are simply delicious.
- After blowing past 1100 work emails last week, I decided it was time to move some newsletters off my work address, and over to a personal address. I imagine a lot of people have this need as well everyday.
- there is a significant segment of users who maintain “mobile only” email addresses.
- A new case study from MarketingSherpa reveals great results obtained by embedding a video directly in outgoing marketing emails.Mark takes a closer look at the case study and offers some advice