Recommended Reading
You might have noticed the list of recommended books in the right sidebar. A couple of days ago, I spent some time to create this list. I hope you find it useful!
- Advanced Email Marketing
by Jim Sterne - Email Marketing: Using Email to Reach Your Target Audience and Build Customer Relationships
by Jim Sterne - Permission Based E-mail Marketing
by Kim MacPherson - Effective E-Mail Marketing: The Complete Guide to Creating Successful Campaigns
by Herschell Gordon Lewis - The Online Copywriter’s Handbook
by Robert W. Bly - Business To Business Direct Marketing
by Robert W. Bly - Internet Direct Mail: The Complete Guide to Successful E-Mail Marketing Campaigns
by Robert W. Bly - The Engaged Customer: The New Rules of Internet Direct Marketing
by Hans Peter Brondmo - Sign Me Up! A marketer’s guide to creating email newsletters that build relationships and boost sales
by Matt Blumberg - Unleash the Marketing & Publishing Power of RSS
by Rok Hrastnik