links for 2007-11-02
I just spent a couple of hours tagging and re-tagging my 292 del.icio.us bookmarks. This means that you can now also search them by keyword. Check it out:
Here’s a bunch of new bookmarks that I added today:
- DMNews spoke with (previous) AOL postmaster Charles Stiles about the state of spam, the lingering challenges and what this means to legitimate e-mail marketers. Nothing new here, but still an interesting read…
- MailChimp created an enhanced Google Custom Search Engine. The custom search engine brings together the best sources on email delivery and marketing trends from 24 popular blogs and websites.
- Great article by Denise Cox in which she explains how email fits in today’s travel industry landscape. Also interesting to those that do not work in this sector.
- Ken Magill says that as long as we continue to call the percentage of graphics displayed in a given campaign its “open rate,” we’re being dishonest with everyone who doesn’t know what the metric truly means.
- Greg Cangialosi takes a look at some of the various ways that email is used first in a marketing role and then second on a social marketing level.
- Matt Blumberg’s response to Greg Cangialosi’s excellent posting in defense of email as a marketing channel called "Email’s Role and Future Thoughts".
