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Making AI Tangible
Copywriting | Design & Layout | Email Tactics | Strategy | Targeting

Blending personas and personalities to increase conversions in email marketing [Part 1]

ByTamara Gielen November 11, 2013

Read More Blending personas and personalities to increase conversions in email marketing [Part 1]Continue

Making AI Tangible
Email Tactics | Events & Seminars | Integrated Marketing | Landing Pages | List Building | List Management | Multi-Channel Marketing | Strategy | Targeting

An example of Holistic Email Marketing: Integrate search and email marketing using intelligent personalisation

ByTamara Gielen October 7, 2013

Read More An example of Holistic Email Marketing: Integrate search and email marketing using intelligent personalisationContinue

Making AI Tangible
Strategy | Targeting

How to get the attention of inactive subscribers

ByTamara Gielen March 5, 2010

Read More How to get the attention of inactive subscribersContinue

Making AI Tangible
Permission | Strategy | Targeting

Do You, Subscriber, Take Thee, Marketer, to Lawfully Opt-in?

ByTamara Gielen April 15, 2009

Read More Do You, Subscriber, Take Thee, Marketer, to Lawfully Opt-in?Continue

Making AI Tangible
Targeting

Four New Marketing Segments You Need to Know About

ByTamara Gielen March 17, 2009

Read More Four New Marketing Segments You Need to Know AboutContinue

Making AI Tangible
Email Tactics | Messaging | Strategy | Targeting

Forget relevance – it’s about value!

ByTamara Gielen March 10, 2009

Read More Forget relevance – it’s about value!Continue

Making AI Tangible
Email Tactics | Strategy | Targeting

How Much is Too Much?

ByTamara Gielen January 19, 2009

Read More How Much is Too Much?Continue

Making AI Tangible
Design & Layout | Email Tactics | Messaging | Strategy | Targeting

More Email Marketing Resolutions for 2009

ByTamara Gielen January 11, 2009

Read More More Email Marketing Resolutions for 2009Continue

Making AI Tangible
Targeting

5 Fundamental Segmentations That Drive Relevance

ByTamara Gielen September 2, 2008

Read More 5 Fundamental Segmentations That Drive RelevanceContinue

Making AI Tangible
List Management | Targeting

How To Collect More Information From Your Email Subscribers

ByTamara Gielen August 28, 2008

Read More How To Collect More Information From Your Email SubscribersContinue

Making AI Tangible
Targeting

RSS: Really Simple Segmentation

ByTamara Gielen June 9, 2008

Read More RSS: Really Simple SegmentationContinue

Making AI Tangible
Targeting

Sender-Line Branding Tactics In Retail Emails

ByTamara Gielen April 17, 2008

Read More Sender-Line Branding Tactics In Retail EmailsContinue

Making AI Tangible
Targeting

How to Introduce Behavioral Targeting Into an E-mail Newsletter?

ByTamara Gielen April 11, 2008

Read More How to Introduce Behavioral Targeting Into an E-mail Newsletter?Continue

Making AI Tangible
List Management | Strategy | Targeting

Strategies to Re-engage Inactive Subscribers

ByTamara Gielen April 4, 2008

Read More Strategies to Re-engage Inactive SubscribersContinue

Making AI Tangible
Messaging | Strategy | Targeting | Trigger-Based Emails

How to Make Sure Your Email Campaigns Are Relevant and Effective

ByTamara Gielen March 27, 2008

Read More How to Make Sure Your Email Campaigns Are Relevant and EffectiveContinue

Making AI Tangible
Targeting

Can a campaign be too targeted?

ByTamara Gielen March 6, 2008

Read More Can a campaign be too targeted?Continue

Making AI Tangible
List Management | Strategy | Targeting

Preference Centers And Targeting

ByTamara Gielen January 3, 2008

Read More Preference Centers And TargetingContinue

Making AI Tangible
Targeting

5 Segmentation Tips

ByTamara Gielen January 3, 2008

Read More 5 Segmentation TipsContinue

Making AI Tangible
Targeting

Checklist for Behaviorally Targeted Email Campaigns

ByTamara Gielen October 26, 2007

Read More Checklist for Behaviorally Targeted Email CampaignsContinue

Making AI Tangible
Targeting

Ideas for Behaviorally Targeted Email Campaigns

ByTamara Gielen October 14, 2007

Read More Ideas for Behaviorally Targeted Email CampaignsContinue

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