Nick Usborne’s 10-page Conversion Rate Checklist Report covers six fundamental points one should address when writing a subject line. He wrote it because after years of experience he learned that sophisticated marketers often rush their subject lines, and rarely consider all six points he covers in the report.
Tamara Gielen is an AI strategist, educator, and transformation catalyst. With over two decades of experience at the crossroads of marketing, IT, and innovation, she helps teams and leaders cut through the noise and apply AI in ways that are both smart and human.
Known for her ability to translate complex technology into clear, actionable insights, Tamara empowers people to lead with confidence in an AI-driven world. Whether on stage or in the boardroom, she brings high energy, clarity, and a relentless focus on what actually works.
